There is a reason why hard selling rarely works in online marketing and no…it’s not because of car salesmen. In fact, I will illustrate why your social media pitches fail and what you should be doing instead…all the time.
Watch my video below:Continue reading
There’s been a ton of hubbub lately on the European Union’s legislation, The General Data Protection Regulation or GDPR.
With user data being collected at massive levels by countless companies online AND offline, there has been growing concern (and rightly so) on what these companies are DOING with our data.
Smaller online marketers are freaking out a bit as we all are trying to figure out what exactly is ‘compliance’ so we don’t get in to hot water with the data that we collect.
While I think it’s VERY important that we (online marketers) adjust and comply with the new laws (that go in to effect on May 25th, 2018…tomorrow), I want to give you my reasons for why I think most people are overreacting and what to do going forward.Continue reading
A couple of years ago I stumbled onto a radio/tv sportscaster personality named Colin Cowherd. You may or may not have heard of him…he has a morning show where he gives his opinions on sports topics. It’s called The Herd and people usually either really love him or really hate him, but he’s very polarizing and it’s quite popular.
The reason why I bring him up and what drew me in to his show was his ability to tell stories. Let me explain what I mean…Continue reading
All I ever seem to hear from business builders and companies alike is…
“You HAVE to get to our company megalistic event! You’ll be at a big disadvantage if you don’t go!”
You don’t…and you won’t.Continue reading
“I get told ‘no’ all the time. I got told ‘no’ this morning, and I’ll get told ‘no’ tomorrow.
Why? Because I’m not hot enough to get smoke blown up my ass. I also always try to face my fears…no matter how uncomfortable. Continue reading
Got some more questions in the past week so in the interest of being the helpful Gazillionaire that I am, I wanted to take a minute and answer them…
First the definition:Continue reading
If you’re doing some sort of daily content (and you SHOULD be) a blog is a great way to house that content, whether it be a straight blog post, quotes (or a series of quotes) video or audio.
However, I see a lot of people making basic mistakes on their blog posts.
Here are the most common ones I see and how you can fix them:Continue reading
Marketers really underestimate the power of a good ‘About Us’ page.
Since it’s one of the most visited pages on most websites let me show you how to build an about us page that converts.Continue reading
Today was going to be my first Vlog episode for KennethHolland.com but the editing was a disaster because of corrupted files.
So here is my Facebook Live on the situation, as well as a few other topics I touch on.
Maybe you can help…Continue reading
If there’s one thing that really frustrates me when I’m reading blog posts or social media posts (on Facebook especially) it’s long, unwieldy and hard to read paragraphs.
You know…the kind that go on and on and strain your eyes before the writer finally decides “hmmmm…wow. Maybe I should start a new paragragh.”
No kidding!Continue reading