There’s been a ton of hubbub lately on the European Union’s legislation, The General Data Protection Regulation or GDPR.
With user data being collected at massive levels by countless companies online AND offline, there has been growing concern (and rightly so) on what these companies are DOING with our data.
Smaller online marketers are freaking out a bit as we all are trying to figure out what exactly is ‘compliance’ so we don’t get in to hot water with the data that we collect.
While I think it’s VERY important that we (online marketers) adjust and comply with the new laws (that go in to effect on May 25th, 2018…tomorrow), I want to give you my reasons for why I think most people are overreacting and what to do going forward.
(Disclaimer: I’m not a lawyer and this post does not contain legal advice. Always work with your legal counsel to determine the right decisions to make about and regulations that may of may not affect you.)
Check out my video below where I outline my thoughts on the subject:
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