So we’re five days in to the new year. How’s the gym membership going….??
Today’s Dot Com Minute will get you caught up on some juicy tidbits of news: From Apple and their ‘battery’ concern for us, Facebook’s false flags (or something) more video data, 280 character Tweets…and weed.
Let’s do this…
So in the wake of Apple’s “we’re going to slow your phones down because we care about you…uh actually we just want you to buy new shit from us” battery debacle, the tech giant is offering a $29 battery replacement (instead of 79) as a way of saying, “we care”.
“We expected to need more time to be ready,” the company said in a statement offered up to TechCrunch this weekend, “but we are happy to offer our customers the lower pricing right away. Initial supplies of some replacement batteries may be limited.”
Oh…thank you Apple. Can you give me a hug? How about you shove your battery up our non-existent headphone jack and announce instead that you’re not going to slow down my iphone 6S Plus (that I got rid of because it was slow after I updated to IOS 11 point whatever). Thanks again.
On New Year’s Day California finally (I say finally because pot houses have already been selling it to partiers) made it legal to buy Marijuana for recreational use. CA is one of only 5 states to pass this…but rest assured the dominoes are going to fall sooner rather than later…there’s too much tax money for states not to drool.
Some states still restrict booze sales online (who knows why) but you can bet you’ll see sites like Amazon whipping out their bongs. I’m waiting for the affiliate program…
Online music video service Vevo (a joint venture between Universal Music Group, Sony Music Entertainment and Warner Music Group) reported revenues of 650 Billion in 2017, up 250B from the 2016.
Significant…but what does this have to do with us online marketers? Plenty. It’s another huge signal of video’s exploding popularity online. This is just the start folks. Is this another signal that blogging is dead? Not yet. Maybe not for a long time. Don’t jerk your knees…blogging is still VERY effective (people are still writing things on Facebook…) But…get on board and start that Youtube channel…like now.
Don’t look now…but Twitter is growing:
In November, Twitter expanded the length allowed for tweets to 280 characters from the original 140 characters. When it happened, the company was roundly criticized and mocked, not just for the new length limit, but also for the silliness of the whole exercise or out of concern that Twitter wasn’t focused on more important issues like tamping down on harassment. The event became such a topic of conversation that #Twitter280 began trending.
Now, early data indicates the change is being well received after all.
“If a tweet can hook you in the first few words, we’ll read all of it,” said Frank Speiser, co-founder of the social media analysis firm SocialFlow, which conducted a study of Twitter’s usage. In a nutshell, he found: “We want to read longer tweets.”
Let’s not spend all day trying to analyze where Twitter is going. Get on it and start building your presence on auto-pilot (like I show you HERE).
“Jimmy…click that…it might be fake!”
Is this like driving by a car wreck?
Facebook is terminating its ‘Disputed Flags’ feature because it actually increases click-throughs:
Facebook announced that it will no longer use “Disputed Flags” — red flags next to fake news articles — to identify fake news for users. Instead it will use related articles to give people more context about a story.
Why it’s happening: The tech giant is doing this in response to academic research it conducted that shows the flags don’t work, and they often have the reverse effect of making people want to click even more. Related articles give people more context about what’s fake or not, according to Facebook.
So does this actually mean people ‘can’t handle the truth’ after all?
The World Health Organization (affectionately know as WHO) has decided that “gaming disorder” AKA video game addiction will be recognized as a mental health disorder in 2018.
Gaming disorder is characterized by a pattern of persistent or recurrent gaming behaviour (‘digital gaming’ or ‘video-gaming’), which may be online (i.e., over the internet) or offline, manifested by: 1) impaired control over gaming (e.g., onset, frequency, intensity, duration, termination, context); 2) increasing priority given to gaming to the extent that gaming takes precedence over other life interests and daily activities.
I guess I have a Taco disorder then. But I knew that…
See you tomorrow…
Who doesn't pal? If you have a rich Uncle, you're good to go. If not, then you better get real and realize that latest 'opportunity' on that Facebook group where you can make 300 bucks over and over for doing nothing is complete bullshit. ARE YOU READY TO GET REAL?? >> >> >> >>
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